InSight
InSight
Creating a data-driven application to provide young professionals with job market insights
TEAM
TIMELINE
Liz Ridley
Holly Hope
TOOLS
SKILLS
Photoshop
Printing Techniques
Label Regulation & Guidelines
THE CHALLENGE
5 weeks, 2025
Sophia Levin
Brand Identity
Illustrator
Product Photography
InDesign
Design a food, beverage, or condiment label inspired by my identity that adheres to industry regulations for label information.
MY GOALS
Find a bottle that was both sweet and bold to resonate with my brand
Use hand lettered typography
Create a product that will stand out from the current market it is in
⟡
RESULTS
Working with real honey was a fun, hands-on break from the screen! However, its viscous nature was unpredictable, and seconds after I squeezed out a letter, the counter would fill. After many sticky attempts, I brought the letterforms into Photoshop to refine the colors. The result? A bold, label that captures the spice and heat of my hometown.